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Relationship with Clients

The relationship

between customers and the company is a cooperative relationship of mutual promotion, mutual benefit and win-win results. In particular, cooperation with high-quality major customers can not only improve our service awareness, improve our management level, improve our service system, but also bring us rich profits.

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Having a considerable number of customers is the basis for the survival and development of enterprises. Therefore, it is necessary to constantly tap potential customers and win new customers to minimize the loss of customers. In addition, efforts should be made to maintain old customers. Since the cost of developing a new customer is five times that of maintaining an old customer, maintaining old customers can save the cost of obtaining new customers. In addition, old customers are less sensitive to key factors affecting satisfaction such as price, be more tolerant of some mistakes of enterprises and their products. Therefore, maintaining old customers can bring various benefits to enterprises. Thus we should strive for lost customers. On the one hand, reduce the loss of customers, on the other hand, let the lost customers become the customers of the enterprise again.

To prolong the customer relationship

we can improve the average length of the customer relationship life cycle by cultivating customer loyalty, retaining valuable customers, reducing customer loss and removing relationships with no potential value, develop long-term relationships with customers and retain old customers forever.

f enterprises want to obtain long-term competitive advantage

they must maintain good customer relationship. This continuous good relationship with customers has gradually become the core competitiveness of enterprises. While strengthening customer relationship, enterprises should not only pay attention to the material factors of the relationship, but also consider another characteristic of the relationship. That is, customers' feelings and other non-material emotional factors. To create new customers, maintain old customers, improve customer satisfaction and loyalty, so as to improve customer value and profit.

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